CHECKLIST FOR EFFECTIVE EXHIBITION STALLS

Most businesses in the corporate world know, and acknowledge, the value of trade shows. What’s more, the value doesn’t just hold good for the ‘big guns’. Even small businesses and startups can benefit from this platform.

Trade shows offer an opportunity for real-time interaction; for face-to-face communication with prospects and customers. It’s a platform to build brand and launch new products and services while staying abreast of what’s happening in your industry. 

Exhibition Stall Design & Build

There are some things to consider and inputs to incorporate - before, during and after the show - if you want your trade show booth to deliver effective return on investment. Here’s a smart checklist.

BEFORE THE SHOW

- Appoint a professional design agency

- Develop a creative stand with a strong key message

- Ensure proper presentation of your brand

- Train staff to man the stall

- Inform customers & prospects about your participation

DURING THE SHOW

- Ensure your staff is greeting visitors warmly and providing required information

- Offer refreshments and/or giveaways to attract visitors

- Distribute relevant sales collaterals

- Scan attendees' badges or collect business cards to create a record of people you meet

AFTER THE SHOW 

- Follow-up with leads captured during the trade show

- Help your prospects move to the next level

- Review and analyze ‘lessons learned’ 

- If using a modular display system, dismantle and store components safely until the next show

SEED (Strategic Exhibition & Environment Display) can partner with you for complete Exhibition Design solutions from concept to commissioning. SEED is an Exhibition Design company with over 25 years of real-world experience in creative exhibition stall design for hundreds of companies – big and small, local and MNC, B2B and B2C. Thoughtful strategy aligns with well-crafted designs to achieve the specific goals set out by every client for each exhibition.

Creative Exhibition Stall Design

Whatever your industry; no matter where the exhibition, SEED has the expertise and network to ensure creative and timely trade show booth build that optimizes impact and ROI.

www.smartexhibitiondesign.com

Exhibition Stall Design an Exciting Branding Building Opportunity

The world may seem to be going digital, but trade shows and exhibitions are marketing opportunities B2B and B2C companies cannot afford to miss. Any company who understands the value of Integrated Branding knows that exhibitions are yet another touch point to communicate their brand promise. It's a chance to create visibility - and interact with clients and future customers in person to build credibility for their brand.

Exhibition Stall Design an Exciting Branding Building Opportunity

Exhibition stall design is all about projecting your brand to attract and engage customers.  Sure, it’s about innovation and creative design, but above all, it must create an environment that reflects and promotes your brand image.

The current trend is Experiential Exhibition Stall Design —to create an appealing experience for visitors using innovative lighting & materials, different installations and modern technology. Add on brand activation and you create an effective connect between you and your prospective customer. Whether you are launching a new product or promoting an existing one, brand activation at your expo standdrives maximum footfalls to your booth.

SEED (Strategic Exhibition & Environment Display) can assist with completeExhibition Design Solutions from concept to commissioning. SEED is anExhibition Design Company with over 25 years of real-world experience increative exhibition stall design for hundreds of companies – big and small, local and MNC, B2B and B2C. Thoughtful strategy aligns with well-crafted designs to achieve the specific goals set out by every client for each exhibition.

Our team of professional designers & architects study your company, understand your brand and branding objectives, and then create custom booth designs that enhance and promote your brand with relevant engagement and compelling impact. As a proven pan-India and globally operating expo booth designer, SEED has a nation-wide network of production vendors, stall builders & contractors to ensure your booth design is installed with quality, economy and hassle-free efficiency.

Distinctive 3D stall design, eye-catching graphics, flawless construction, brand activation ideas & execution – they’re all delivered in one expert package, under one roof.

For a trade show stall that creates a buzz for your brand, SEED is the leading and the most capable Brand Activation Agency and Exhibition Stand Design Company in India to go with for all your exhibition & environment design needs.

Contact: www. smartexhibitiondesign.com