Exhibitions Reach the Right People at the Right Time

Whether your business is B2B or B2C, a trade fair or exhibition can be an effective way of reaching the right people at the right time. Whether you want to attract potential customers, build brand image, or simply generate sales, expos are a wonderful platform to achieve your marketing goals. In fact, for many companies, trade shows are the main focus of their annual marketing activity.

At a busy exhibition, your business will be competing with hundreds of others for a slice of the captive audience. A well-planned and executed trade show stall is essential to fully benefit from event participation and obtain optimal ROI for the thousands you have spent to exhibit.

Executing an exhibition stall that grabs eyeballs and attracts footfalls is not child’s play. It calls for a blend of creative and technical skills, led by strategic design thinking and branding. Moreover, it calls for expertise and control beyond boundaries as exhibitions and trade shows, more often than not, will be held far from your home ground.

It pays to partner with an exhibition design company that provides a complete solution from creative exhibition stall design to execution. It needs a company that understands integrated branding and will take the time and trouble to understand your brand and objectives before designing the exhibition stand and messaging.

SEED (Strategic Exhibition & Environment Display) fits the bill. SEED offers complete Exhibition Design solutions from concept to commissioning. SEED is a leading Exhibition Design company with over 25 years of real-world experience in creative exhibition stall design for hundreds of companies – big and small, local and MNC, B2B and B2C.

SEED provides a complete exhibition design solution with bespoke display design to attract attention. SEED can also suggest promotional items or eye-catching installations or interactive engagements which can get the message across better while adding value to the experience.

Another advantage of partnering with SEED is the company’s widespread network of production vendors, stall builders & contractors. This ensures your booth design is executed with quality, economy and hassle-free efficiency – anywhere in India and even abroad.


As a proven pan-India and globally operating Exhibition Stand Design Company in India, SEED is a competent one-stop-shop solution for all your expo booth design, environment design, brand activation and event design & planning needs. Contact www. smartexhibitiondesign.com

Exhibition Stall Design an Exciting Branding Building Opportunity

The world may seem to be going digital, but trade shows and exhibitions are marketing opportunities B2B and B2C companies cannot afford to miss. Any company who understands the value of Integrated Branding knows that exhibitions are yet another touch point to communicate their brand promise. It's a chance to create visibility - and interact with clients and future customers in person to build credibility for their brand.

Exhibition Stall Design an Exciting Branding Building Opportunity

Exhibition stall design is all about projecting your brand to attract and engage customers.  Sure, it’s about innovation and creative design, but above all, it must create an environment that reflects and promotes your brand image.

The current trend is Experiential Exhibition Stall Design —to create an appealing experience for visitors using innovative lighting & materials, different installations and modern technology. Add on brand activation and you create an effective connect between you and your prospective customer. Whether you are launching a new product or promoting an existing one, brand activation at your expo standdrives maximum footfalls to your booth.

SEED (Strategic Exhibition & Environment Display) can assist with completeExhibition Design Solutions from concept to commissioning. SEED is anExhibition Design Company with over 25 years of real-world experience increative exhibition stall design for hundreds of companies – big and small, local and MNC, B2B and B2C. Thoughtful strategy aligns with well-crafted designs to achieve the specific goals set out by every client for each exhibition.

Our team of professional designers & architects study your company, understand your brand and branding objectives, and then create custom booth designs that enhance and promote your brand with relevant engagement and compelling impact. As a proven pan-India and globally operating expo booth designer, SEED has a nation-wide network of production vendors, stall builders & contractors to ensure your booth design is installed with quality, economy and hassle-free efficiency.

Distinctive 3D stall design, eye-catching graphics, flawless construction, brand activation ideas & execution – they’re all delivered in one expert package, under one roof.

For a trade show stall that creates a buzz for your brand, SEED is the leading and the most capable Brand Activation Agency and Exhibition Stand Design Company in India to go with for all your exhibition & environment design needs.

Contact: www. smartexhibitiondesign.com

Creative and Hassle Free Exhibition Stall Design in India and Abroad

It’s the time of year when trade shows and exhibitions are taking place all over the world. Companies are in a tizzy, appointing creative exhibition stall designers and finalizing exhibition stands that build credibility and visibility for their brand.

Exhibition Stall Design

Exhibition design calls for imagination and sound exhibition stall builder skills. The experiential aspect makes all the difference. That’s why creative exhibition stall designers are making use of innovative shapes, materials, and technology such as virtual reality, data integration, automation, etc. to give stalls a point of difference that attracts more walk-ins and generates more leads.

Curves and spatial illusions are being used to great effect. Details like LED lighting in varying intensities and colors create different moods and effects that help transform the space, while creating smaller booths or seating arrangements within the stall make interaction with visitors more personal and comfortable.

Today, as borders fade, companies operate across multiple countries and the world becomes one giant marketplace, local and international trade shows grow in relevance and popularity. Participating companies need a partner who has the team, skills, experience and creativity to maximize impact at the show and raise awareness of your brand.

Interics Designs is an Exhibition Design company with proven capabilities in effective and custom exhibition design for varied B2B and B2C clients – not just in India but anywhere in the world. Our SEED (Smart and Effective Exhibition Design), the Exhibition wing at Interics, has a team of professional designers, stall builders & contractors specializing in distinctive 3D stall design, eye-catching graphics and flawless execution. SEED handles it all with expertise and experience, in one timely, hassle-free package, from concept to commissioning.

For a stylish, innovative and world-class trade show stall that does your company proud, contact www. smartexhibitiondesign.com

Showcasing Creativity in Exhibition Design

For any business, big or small, exhibitions and trade shows are marketing opportunities they cannot afford to miss. Any company or brand who understands the value of Integrated Marketing knows that exhibitions are yet another touch point to communicate the brand promise. It's a chance to create visibility - and build credibility.

Trade shows offer an unparalleled platform to showcase products & services, meet and study the competition, interact with existing and prospective customers, stimulate business and build brand value.

One of the strongest reasons to participate in trade shows is that it provides highly targeted leads. People visiting the trade show will necessarily be interested in the companies and products on display, so you will garner leads that are far more relevant and worthwhile than names acquired anywhere else. In fact, visitors to trade shows are also more open to ‘shop’ on the spot.

Exhibitions offer an unmatched opportunity for strengthening your Brand. Business success depends greatly on branding, especially in industries that depend on trust.  At the trade show, you can communicate your brand values, and ‘display’ to your industry that you are a serious, reliable player.

For startups and small to medium companies, just by sharing the same space as larger companies, you can position yourself as a company that means business. And if you have a creative exhibition stall design, you’ll be able to attract eyeballs and strengthen your brand image.

According to Paul Woodward, Managing Director of UFI - The Global Association of the Exhibition Industry, “Even in this day and age of exciting multi-channel and internet-based communication, the need for personal interaction has never been more important. There is a significant value of meeting with clients and future customers in person, experiencing that business is conducted between “real” people and moreover based on trust. The combination of exhibitions and virtual marketing are essential components to any company's communications strategy and ideally go hand in hand.”

Interics Designs is an Exhibition Design Company with over 25 years of experience in effective and creative exhibition stall design for varied clients – big and small, local and MNC, B2B and B2C. Our team of professional designers stalls builders & contractors ensure you get a booth design for exhibition that does your company proud. Distinctive 3D stall designs, eye-catching graphics, and flawless execution – it’s delivered in one expert, reliable and timely package by SEED (Smart and Effective Exhibition Design), and the Exhibition wing at Interics. For a trade show stall that creates a buzz for your brand, contact 

www. smartexhibitiondesign.com

Before, During and After the Exhibition!

Business exhibitions play an important role when it comes to promoting a business. In fact, all such business exhibitions are great marketing tools that not only promote a business but also help generate a lot of new leads.

Here are a few tips on what you should do before, during and after your business exhibition to get the most out of it.

Before the exhibition

·         Know why you are exhibiting and set some objectives

·         Set your budget and review all costs including the costs to pay to your exhibition stand design company for the expo booth design

·         Try to get the best place for your expo booth

·         Prepare a plan to market the exhibition and your expo booth or exhibition stand

·         Review electrical connections, lighting, display units, storage areas etc. at your exhibition stand

During the exhibition

·         Ensure that all the required items have arrived at your exhibition stand without any damage

·         Arrange all your material and products properly in your business exhibition stall

·         Ensure that you have an arrangement to collect the details of all your visitors

·         Review other exhibitors, too! Especially your competitors

After the exhibition

·         Disassemble your exhibition stall carefully and make sure that all your leads are stored properly

·         Monitor all the gathered information of exhibition stall visitors and use it wisely to increase your business

·         Try to gain feedbacks by conducting surveys or by any other mean

·         And finally check if you have met with all your goals and objectives

Apart from these tips, it is also important to hire a professional exhibition stall fabricators or exhibition stand design company; since the look and feel of your exhibition stand will be the main aspects to reflect the overall image and message of your organization. Moreover, an experienced exhibition stand design company will help you make your expo booth design look highly creative as well as professional.

Also, remember to keep a follow up with all your visitors. Send emails separately to every person and request them to keep in touch with you and your organization.

If you are looking for a renowned and expert exhibition stall designer in Pune, visit Smart & Effective Exhibition Design (SEED)—a brand activation strategy by Interics Designs. SEED is one of the best exhibition stall designers in Pune to provide the most effective and unique expo booth designs.

Designing A Striking Business Exhibition Stall

There are a number of trade shows and exhibitions held each year with a numerous attractive expo booth designs with innovative ideas to attract visitors. Thus, when you participate in an expo, the first and most important thing to consider is the design of your booth!

The look, style and design of your expo display must properly reflect the image and message of your organization. Other important things you must consider while designing the perfect expo booth design are, colors or color combination, space for the stall, graphics, text and messages to be displayed and so on. All of these important aspects must be given time to make sure that your final exhibition stall design represents your organization well!

Space Utilization

One of the most important factors to be considered is the trade show booth space. Analyze the space allotted for your business exhibition stall and finalize the expo booth design accordingly. Also, ensure that the expo booth design you select, utilizes the space properly.

Consider Your Target Customers

When you design your business exhibition stall, ensure that you take into consideration the preferences of your target customers. Having a user friendly and attractive expo booth design is important in order to turn your exhibition stall visitors into potential customers!

Use of Effective Graphics

The most important graphic you can use, and which confirms your brand identity, is your company logo! The other text, images and graphics used for display should be appropriate and visible. Proper use of effective graphics helps a lot to attract visitors. The appropriate designs, graphics and texts at your business exhibition stall will define and reflect the message you want to communicate.

Enough Lighting

Many people forget the lighting bit or do not take it much seriously and that’s where a good and effective design fails! Not having enough and proper lighting has a number of disadvantages; for example, even if you have an effective expo booth design, lack of lighting can create dull and gloomy ambiance! On the other hand, proper lighting will not only help your visitors get a clear view of your products but will also ensure that they read the displayed text and messages correctly.

There are numerous ways and ideas to get creativestand designs; but taking help of professional exhibition stand designers will help you in creating an attractive yet professional business exhibition stall design, creating a strong impression of your product or brand at exhibitions. To know more about creative stand designs and to get the most creative business exhibition stall designs and modular stand designs, check out Smart and Effective Exhibition Design (SEED)—a brand activation strategy by Interics Designs Pvt. Ltd.

Exhibition Stand Designers for IIDE 2015

IIDE 2015 – India International Dairy Expo for the dairy industry, focusing on dairy farming, veterinary, processing, packaging, quality management, distribution and also the dairy products. With such an exhaustive focus on the dairy industry, IIDE has become the most important trade fair catering to the needs of the Indian dairy industry. IIDE 2915 is scheduled to be held on 23^rd, 24^th & 25^th of April, 2015, at the Bombay Exhibition Center, Mumbai, INDIA.

SEED is an Exhibition booth design company located at Pune, India. We specialize in stall fabrication across India. Our exhibition stall designs and corporate exhibition stalls have won us many accolades.

Visit us at: www.smartexhibitiondesing.com, or contact us at :+919373273322